Persaverance Is The Key To Success

In Britain there is an adage that apparently comes from history. As always history, as it was taught to us at school, is a little vague and its accuracy more than a little in doubt. Here, however, is the story that leads to the saying.

A Scottish King, or perhaps King to be, having been defeated in battle against the English, was lying, wounded and feeling very despondent, in a cave. In his mind he was at rock bottom, he couldn’t go any lower and there was no future.

As he lay there he observed a spider. It – the spider – was hanging from a thread and trying to swing from one wall to the one opposite. It swung and fell short; it swung again and fell short again. Its case seemed to be hopeless; it too was at rock bottom. Finally, however, after very many attempts, the spider succeeded in reaching the opposite wall.




That supposedly is the story of Robert The Bruce, who took heart, strength and courage from the little spider. He rallied his support and eventually defeated the English in battle and secured Scottish freedom.

What is the saying?

If at first you don’t succeed, try, try and try again. Certainly something the British needed to heed in the early years of World War II.

Aspiring businessmen – or women, we mustn’t forget the ladies – should take heart from this little story.

Perseverance really is the key to success.

Far too many newcomers to business want to make their first million in their first week. They have very little or no money; they have very little or no time to invest in their business but they still dream of unlimited wealth, achieved in no time flat.

Frankly, for most of us, those dreams of unlimited wealth will remain just dreams. Life is really shaped like a diamond. At the top point of the diamond are the very few, very rich individuals; at the bottom point are the very few total no-hopers. At the middle are the vast majority of us. These very rarely have enough, but they don’t live in abject poverty either.

For these middle-of-the-roaders the name of the game is a constant and continual change of position. Not down the slippery slope towards poverty but up the difficult slope towards unlimited riches. It is very unlikely that you will reach the apex of the diamond, but the longer you continue to move towards it the better off you will be. Yes by all means aim at the top position; perhaps you have little chance of success but you will go a lot further than if you aim at the bottom.

You achieve this constant change by perseverance. Getting email messages delivered is becoming more difficult. I have read that it is not unusual for only 30% of messages to be delivered. I can’t say this is my experience, but let’s work with that statistic and see how we can create constant change. If we email 100 business offers, only 30 arrive at their destination and possibly only 15 are actually read. So, send 106 and 16 are read. If, for this example, we ignore conversion rate, we are already showing at least a 6% improvement in our position. If we just slightly improve our presentation, perhaps 17 will be read. We haven’t set the world on fire, but we have created a positive change in our position.

Yes, this is an oversimplification. What happens if you don’t have another six names on your opt-in list? Here perseverance wins again. There are many different ways that you can increase the flow of opt-in leads; some cost money, others don’t. Some of these stick and others are lost; removals and undeliverables are a fact of life. If you have just 100 names on your list and you increase that, after losses, by just one per month, your position will have improved 12%.

You need a constant flow of prospects to your list. If you haven't yet learned how to generate these leads without cost then you must buy some; just be careful what you buy. As the saying goes, 'if it seems to good to be true, it most probably is'. I have a good constant flow of leads that exceed my losses. Here are two of the services I use. These two give quality and quantity.

www.webchoices.s19.net
www.ultimatefreedownline.com/empirebuilding/27714

Back to the main theme.

The conclusion to which I have come is that I only need to improve very slightly to show many extra returns. I must look at every one of my actions and improve my performance very slightly, perhaps less than 1%.

Cumulatively they add up to a great increase in my income. Golf is perhaps the proof of this. The difference in strokes per hole between Tiger Woods and John Doe is perhaps as much as 50 %. Improve your drives 1%, improve your middle game 1%, improve your chips 1%, improve your bunker and rough play 1% each and improve your putting 1% and you could be the new Tiger Woods.

Incidentally, as I have already stated, I get a much better delivery rate of email than 30 %. How do I do it? I submit every email message to a check. You will find the program that I use here:-

http://www.e-filtrate.com/

I don't have any financial connection to this company, so I'm not trying to sell you something. Using this service will considerably improve your position.

_________________________________________________________

Colin Watkins BSc

personal@cwatkins.de
http://www.prestigiousprofits.com
http://www.prestigiousprofits.biz

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